Insights
Rethinking digital perspectives
In our insights, we share Know-how that provides guidance. Everything about technology, user experience, and digital strategies. For all those who want not just to keep up, but to lead the way. Well-founded, practical, and with an eye for the essentials.
At Affenfelsen, we have been translating entrepreneurial challenges into digital solutions for over 25 years. We combine a deep understanding of your business with profound know-how in technologies, user experience, and digital strategies. If you want to take your company to the next level: You are in the right place.
Multichannel publication with WordPress
Digital communication requires flexible solutions: With Headless WordPress, content can be managed centrally and distributed across channels – from website to app. Embedded in a MACH architecture, companies benefit from consistent brand communication, rapid implementation of new channels, and a future-proof content strategy.
Shopware migration from 5 to 6
A transition to Shopware 6 is more than just an update – it is a new beginning. We support you with strategy, technical expertise, and proven methods, so that your online shop not only migrates successfully but is also optimally positioned for the future.
How can I make complex processes simpler and more efficient?
Are complex processes slowing down your team? Then it's time for a digital efficiency boost. With the right system architecture, automated workflows, and tools like PIM or Headless CMS, we help streamline structures – all without compromising on quality.
Platform architectures compared: CMS, commerce & more...
Whether e-commerce, content platform, or hybrid business model – the choice of the right technology determines digital success. We provide technology-agnostic consulting and assist in the selection, evaluation, and implementation of the appropriate platform strategy. Sustainable. Tailored. Targeted.
How can my brand also become an experience online?
A strong brand also thrives digitally on clarity, emotion, and recognition. We think brand management further in the digital realm. With a consistent user experience, strategic content, and design that not only looks good but also conveys values. For more relevance across all channels.
How do I create digital experiences that not only excite but also sell?
Digital experiences today must do more than just look good – they must sell. With smart UX, targeted personalization, and thoughtful conversion optimization, brands create digital touchpoints that not only delight but also have measurable impact.
Our Partners & Technologies
Frequently Asked Questions
The "Insights" provide in-depth knowledge on technology, user experience, and digital strategies. The goal is to offer guidance and practical impulses for companies.
The content is aimed at everyone who wants not only to follow digital developments but also to actively shape them. They are particularly relevant for companies, decision-makers, and teams facing digital challenges.
At the center are technologies, user experience, digital strategies, and practical solutions. The contributions combine professional depth with a clear focus on business requirements.
The content is based on over 25 years of experience in the development of digital solutions. It is well-founded, practical, and designed to contextualize complex digital topics in an understandable and relevant way.
The "Insights" help companies better understand and strategically address digital challenges. They provide guidance, know-how, and impulses to specifically further develop digital potentials.